SQ Res: Elevating the Synergy of Urban Living
- Research,
- Insights,
- Brand Strategy,
- Brand Architecture,
- Audience Mapping,
- Customer Journey Mapping,
- Social Media Strategy,
- Web Design,
- Copywriting,
- Content Marketing,
- Content Strategy,
- Editorial Calendars,
- Brochures,
- Video Production,
- Photography,
- Web Development,
- CMS Implementation,
- Backend Development,
- Search Engine Optimization (SEO)
South Quarter is more than a luxury high-rise; it is a physical manifestation of the 'Work Inspired' philosophy, seamlessly integrated into a modern urban lifestyle. Located within the premier South Quarter business hub in South Jakarta, the project bridges the gap between professional productivity and the serene comfort of a resort-style sanctuary. Our creative objective was to showcase how world-class architecture designed by the visionary Tom Wright converges with intelligent living spaces to create a sustainable ecosystem for the future.
The core challenge was to translate the grand, iconic scale of the South Quarter development into a narrative that feels personal, warm, and inviting. We explored multiple dimensions of life at SQ Res: from the innovative flexibility of the 'Dual Key' units to the lush, gold-certified green environments that offer 65% open space. Every visual piece was crafted to build an aspiration for a balanced life, where the boundaries between where we work and where we live dissolve into a perfect harmony.
